Timely and transparent communication: Lessons from infrastructure projects – and Netflix!
Have you heard the latest from the house of Netflix? Rumblings from their usual admirers suggest a majority are most displeased about the unpalatable split in Season 3 release dates. Quite scandalous! What, pray tell, does this have to do with communications and engagement, we hear you query? Timely and transparent sharing of information is […]
FOMO of FOGO
My stinky red bin will only be emptied every two weeks. No way! Gross food scraps kept in yet another bin, right under my sink. Nope! I already have a compost bin. This is redundant. Plus, you know, change is scary. If you’ve just found out about FOGO (Food Organics & Garden Organics) recycling changes […]
Reaching the hard-to-reach: country edition
Consultative Committee, Working Group, Stakeholder Advisory Group, Customer Advisory Panel … whatever you call it, these people are the gatekeepers with the keys to the kingdom. They’re your most effective partners in getting the credible introduction you need to establish a timely and effective connection with the boarder audience you need to reach. Traditional go-to […]